Branded Content for High-Impact Online Storytelling
Master Class
The world's attention is becoming more focused on online content. The cleverest and most dynamic advertising solutions are being created online, with budgets that range from meager amounts to millions. When done effectively, these campaigns can reach millions of users without paying a cent for advertising space.
This workshop will be divided into identifying and exploring brand personality, understanding the genre of "Branded Content", and creating "Branded Content" that effectively tells brand stories.
Our speakers
Professor, Entrepreneur and Photographer
Brian left the corporate world to pick up a camera and told stories with it. As a well‑recognized photographer & director, his passion is to work with clients to define their brands and tell their stories through unique, high‑impact campaigns. Brian encourages his clients to "take risks and tell their stories boldly," creating advertising and branded content campaigns for Big Brands.