Home Conferences IE Challenge - Digital Disruption in the 21st Century

IE Challenge - Digital Disruption in the 21st Century

Join us in Tunis

PROFILE Master Degrees
EVENT TYPE Conferences
EVENT FORMAT Face to Face events
DATE 25th September 2019
TIME 19:00 - 20:30 (GMT +01:00)
LANGUAGE English
IE Challenge - Digital Disruption in the 21st Century

The effects of innovation have disrupted our way of doing business, and to adapt to the new trends, many companies have had to quickly shift in order to survive.Others have not been able to foresee this, and as a result ended up failing. 

During the session we will go through the basics of disruption and digital transformation, identifying which companies had key elements to thrive before they missed the mark. We will then evaluate their failure and how it could have been avoided.

After the session, we will have a Case Method Challenge, in which participants will be divided into groups and asked to build their own case, using their own examples.

Our speakers

Associate Director of Admissions

Eugenia Bollmann is originally from El Salvador, but has also lived in Guatemala and the US.  She holds a degree in Psychology from Southern Methodist University in Dallas, Texas and is also a former IE alumni, having completed the Master in Corporate and Marketing Communication at the IE School of Human Sciences and Technology. Currently, Eugenia is an Associate Director within IE School of Human Sciences and Technology.